Texas fans cheer during a timeout against West Virginia at Darrell K Royal-Texas Memorial Stadium Nov. 12, 2016 in Austin Texas. West Virginia won the game 24-20. (Photo by James Gregg/American-Statesman.)

BEVO BEAT Football

Daily Longhorn football history: The 1939 season

Posted June 17th, 2017


The Texas football program dates back to 1893. Each day, we look at a little piece of Longhorn history. We’re starting by looking at each Longhorn football season. 


After four years of losing, the 1939 team ended the struggles. Dana X. Bible’s third team went 5-4 in 1939. Texas beat Florida 12-0 to open the season and traveled to Wisconsin to beat the Badgers, 17-7, to pull the Longhorns above .500 for the first time since 1935.


Bible was following a process called “The Bible Plan.” This involved an “emphasis on education as well as success on the football field,” according to the University of Texas’ athletic site.

Texas didn’t beat No. 3 Oklahoma or No.1 Texas A&M that season, nor did they beat No. 16 SMU. But a 14-13 win over Arkansas was refreshing, and Texas beat TCU 25-19.

Texas was turning the corner under Bible and the biggest breakthrough was about to come.


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